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Frontgate Expands at Phipps Plaza 


Public relations activities consisted of announcing Frontgate's 19,000 square foot expansion at Phipps Plaza including event wrangling -- from concept to execution – of the Media Preview Day and VIP Grand Opening. LLPR planned, managed and executed the grand opening event for nearly 300 guests that included entertainment, food and beverage and photography. We connected influencers and spearheaded photography and continued to generate awareness and excitement through a focused and strategic media relations campaign. 

"Thank you ALL so much!!

We couldn’t have done it without you!

- Jenn Reeves, Senior Vice President of Marketing at Frontgate

"We appreciate all of your efforts to pull this off. All in all a great event and wonderful showcase for the brand."

 - Tyler Thompson, Public Relations Manager, Cornerstone Brands


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