LLPR SAYS

A PR Person’s Guide to Celebrating Positive Thinking Day

In the spirit of Positive Thinking Day – today – I have to ask, why just one day? Shouldn’t we strive to be positive every day? The PR profession nearly always ranks at the top of the list of the most stressful jobs (your move dentists!). Clients often come to us when they’re in crisis and, while we don’t want to put lipstick on a pig, it’s our job to put a positive spin on things. I charge into the office every day screaming “good morning!” at the top of my lungs. Positivity comes naturally to me. But I truly believe we have choices – to be or not to be positive. There will always be crises, last minute scrambles and reporters on deadline, but even on the crappiest days I have four tricks t

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© 2018 by Liz Lapidus PR.