One of our core values is Speak The Truth, so last week, Liz and I had the pleasure of guest lecturing an entrepreneurs class at Georgia State University. I walked into the classroom with the full intention of teaching these young millennials something new about PR, and I left inspired and having learned a thing or two.
It was refreshing to have conversations with some of Atlanta’s driven, hungry and innovative future business owners. From marketing companies to commercial real estate and an online jewelry community, these students know exactly how they want to leave a mark in this city. Liz and I took turns going through our meme-filled slides (have to keep it interesting!) and explaining what PR really is and how they can implement it to build their own businesses. The students were surprisingly receptive and wanted to know as much as they could about our industry and how it works. I loved hearing their stories and dreams while being able to share my perspective on event planning, influencer outreach, social media strategies and of course, media relations.
I look forward to the next opportunity to be inspired and speak to such a wonderful group of people.