Bringing the West Coast to the East Coast

Everyone in the LLPR office is still on cloud 9 from our amazing Media Luncheon and Grand Opening event with Serena & Lily yesterday. The morning started with guided media tours of the store and a private luncheon at Bacchanalia- paying tribute to what the Serena & Lily space once was. Chef Anne Quatrano created a delicious 3-course California-inspired menu complete with California wines and custom Serena & Lily inspired macaroons.

Later that evening, the west coast store’s brand-new home at Westside Provisions District was full of laughter, cocktails, catering from Christophe’s and florals from Amy Osaba. Over 200 guests mingled and shopped the store’s latest arrivals as they shared on Instagram, Facebook and Snapchat. There were beautiful vignettes at every turn and tons of hanging furniture-- perfect for an insta boomerang! We had a blast celebrating with the entire Serena & Lily team and our wonderful host committee who helped make this event a smashing success. We can’t wait to stop in the store again soon.

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© 2018 by Liz Lapidus PR.