Serena & Lily will be opening their 10th store location in Dallas and we're charged with the Grand Opening, Media Events and launch, coming in November. But, before we bring in the fabulous bar, catering and valet, we needed to get a feel for the store's new home in Highland Park so we spent Tuesday and Wednesday of this week in Dallas!
We've loved this breezy, California-based brand since their opening in Atlanta last November, and their storefront in Dallas is a wonderful addition to their rapidly growing portfolio.
Taylor and I had so much fun exploring the area-- staying in the new Canopy by Hilton, riding Bird Scooters to and from meetings and stopping by Nobu for dinner (counting down the months until their Atlanta opening!) Although it was a short trip, we fell in love with Uptown Dallas and we can't wait to return for the store's Grand Opening in November.
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